White-Label Platform
Partner Overview

Your brand. Our cakes. Celebrations handled.

Cakes that taste as good as they look. Delivered to your venue. Zero kitchen work.

How it works

Four steps. We handle three of them.

Your customers order from a page that looks and feels like your brand. Everything else happens behind the scenes.

1

Customer finds your page

QR code with their reservation, emailed if they ask about cakes, or linked on your website. They land on your branded ordering page.

2

They pick a cake

Choose a design, pick a flavour and size, add extras like gold leaf or a custom name topper. 5 minutes, done.

3

We bake and deliver

Millie handles production, quality, packaging, and delivery. You never touch a mixing bowl.

4

You earn on every order

You earn 20% commission on every order, tracked automatically and paid out monthly. No invoices, no chasing.

The ordering experience

What your customer sees

A clean, curated catalog. No decision fatigue. Pick a look, choose a flavour, pick a size, pick the date. These are real products at real prices from the Favorites storefront.

favorites.milliecollective.com
Favorites Thai BBQ Celebration Cakes

Pick the cake you want to see on the table.

Choose a design, then pick your flavour, size, and extras. All cakes made to order, 48-hour lead time.

Signature Mille Crepe

Signature Mille Crepe

Our signature: delicate crepe layers with slow-whipped cream, in six flavours.

From $95 Order
Rosie

Rosie

Piped rosettes, smooth sides. Fresh cream bakery feel.

From $91 Order
Artiste

Artiste

Bold palette knife texture. Abstract and painterly.

From $95 Order
Ombre

Ombre

Smooth gradient watercolour finish. The modern classic.

From $91 Order
Naked

Naked

Bare and beautiful. Visible layers on display.

From $67 Order

Customization

Every cake is made to order

Your customers pick a design, then make it theirs: flavour, size, and personal touches. Simple choices, not decision fatigue.

Signature Mille Crepe

Signature Mille Crepe

1. Flavour

Matcha Vanilla Chocolate Yuzu Earl Grey Tiramisu

2. Size

6 inch

Serves 4-8

$95

9 inch

Serves 8-14

$130

3. Extras

Custom Name Topper +$9

Hand-piped sugar paste topper, up to 12 characters

Gold Leaf +$35

24-karat gold leaf applied to the top of the cake

Message Card +$5

A printed card tucked inside the box

Number Candles +$8

Single or double digit gold number candles

Signature Mille Crepe, Matcha, 6"

Serves 4-8, 1 extra

$104

Four colour palettes

Every design comes in multiple colour palettes

Your customers can request a custom colour combination to match their event. Birthday in coral, baby shower in lavender, corporate gala in forest green.

Same design, completely different feel. That's what makes it personal without making it complicated.

Your brand

It looks like you made it

Every partner gets a branded page with their own colours, logo, and domain. Your customer never sees another brand until the footer.

Favorites Thai BBQ Built & ready
favorites.milliecollective.com
Deep red, warm cream, Jost type — matched to myfavethai.com.
Your storefront is already built. Ask for the live demo.
Khao San Road Restaurant
ksr.milliecollective.com
KSR blue, Lato, warm paper background.
Cake link rides the reservation flow.
Nana Restaurant
nana.milliecollective.com
Marigold, Helvetica, square edges — matched to stnnana.com.
Thai Tea Mille Crepe featured exclusive.
Your Brand Here Any business
cakes.yourbrand.com
Your colours, your logo, your domain.
Set up in one conversation.

End to end

From order to doorstep, nothing falls through

Every order flows through a single pipeline. You see the status. We handle the work.

Customer
Orders on your page
Picks design, flavour, size. Pays via Stripe. Gets confirmation email.
Automatic
Order flows to Millie
Production queue updated. Ingredients allocated. Capacity tracked.
Millie
We bake it
Made to order. Quality checked. Packaged for transport.
Millie
We deliver it
Delivered to your restaurant, timed to the reservation.
Automatic
You get paid
Commission tracked on every sale, paid out monthly. No invoicing, no chasing.

Division of work

What you do vs. what we do

You

  • ✓ Choose which cakes appear on your page
  • ✓ Set your brand colours and logo
  • ✓ Share the link with reservations or on request
  • ✓ Optionally override pricing for your audience
  • ✓ Earn 20% commission on every sale

Millie

  • ✓ Design and maintain the cake catalog
  • ✓ Bake every cake to order
  • ✓ Handle delivery across Toronto
  • ✓ Manage payments and payouts
  • ✓ Customer support for order issues
  • ✓ Keep the platform running and updated

Revenue

Passive revenue from day one

Commission is automatic. No inventory, no staff time, no upfront cost.

$0
Setup cost
No fees to launch. We build and host your branded page. No hardware, no software, nothing to install.
20%
Commission on every order
Tracked automatically on each sale and paid out monthly. No payment setup on your side.
0 hrs
Your time per order
We handle baking, packaging, delivery, and customer support. You just share the link.

Ready to add celebration cakes?

Your branded page is already built. One conversation and it goes live.

Let's talk